Key Ingredients
Potent Ingredient Combination: Contains 3% Tranexamic Acid and 1% Kojic Acid, both less common in skin lightening treatments, effectively targeting stubborn discolorations like post-acne marks and brown patches.
Rapid Results: With 5% Niacinamide and 5% HEPES, the serum promises visible improvement in skin discoloration and brightness within just two weeks.
Custom development lens
Discoloration Correcting Serum can be developed around a potent discoloration-correcting serum direction. The development conversation can connect the product’s ingredient story with a differentiated brand and launch brief.
Tranexamic Acid and Kojic Acid provide a focused ingredient narrative for stubborn discoloration.
Niacinamide and HEPES support a multi-ingredient brightening and radiance formulation discussion.
Use the product story, target consumer and desired brand differentiation to shape the next development conversation.
01Tailored development
02Product differentiation
03Brand-led formulation
Product story
The existing product information combines 3% Tranexamic Acid, 1% Kojic Acid, 5% Niacinamide and 5% HEPES for a potent discoloration-correcting direction.
Consumers seeking a serum concept for post-acne marks, brown patches and uneven-looking tone.
A correction serum concept that connects a precise acid-and-active ingredient story with visible radiance.
Packaging, claims review and sensory direction can be shaped around a targeted correction format.
Development support
Translate the product brief into an organised formulation discussion, with the ingredient direction and desired product differentiation kept visible throughout.
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Align the packaging direction, product presentation and launch requirements with the intended positioning before final decisions are made.

Stability & compatibilityKeep technical requirements visible as the brief develops.
Production scalingPlan the path from approved product direction to production discussion.
Regulatory supportConfirm market and documentation requirements for the intended launch.
Built for the brief
Shape a differentiated concept around the product story and brand intention.
Connect formulation and packaging decisions to the practical production conversation.
Bring product, market and launch requirements into one clear working brief.
“A product Story can present the scientific direction, brand intent and the next development conversation in one editorial journey.”
Custom Development Framework
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Working together
Share the target product direction, desired differentiation, intended market and any approved product or brand references.
Yes. Each section in this Product Story is independently editable, reorderable and removable as the direction becomes more specific.
Use the image areas in the Story for approved product, formulation, packaging or process media, with meaningful alternative text.
A transparent route
01 / BriefClarify the product story, market and brand objective.
02 / DirectionAlign formulation and packaging considerations.
03 / ReviewReview the proposed product route against the brief.
04 / LaunchCoordinate next decisions for the intended launch.
Launch readiness
Discuss the product brief, component direction and production expectations early so the right options can be evaluated.
Use the Story to retain the decisions that matter to the team and keep future updates connected to the original intent.
Next step
Use the Request an Inquiry button to start a tailored Custom Development conversation.